MoneyPOP / Press & media
The MoneyPOP media kit
MoneyPOP is a behavioral finance app for beauty professionals with irregular income. It brings income, business costs, and money-related moods together so beauty pros can think, feel and behave better with their money.
01 / About
The short version
MoneyPOP helps hairstylists, barbers, nail techs, estheticians and other service pros think, feel and behave better with their money, what they earn, what they keep, and which habits shape their decisions.
Founder Janell Borrero, MBA, MAFM, EA, built the app after seeing how many entrepreneurs needed financial guidance but could not afford one-on-one support.
Read the founder story02 / Identity
Logo & brand guidelines
Name & mark
Write the name as MoneyPOP, with “POP” capitalized. Use the supplied logo as-is; keep its proportions and leave clear space around it. Do not recolor, stretch, or put text over the mark.
Color & type
The site uses Poppins for everyday text and Playfair Display for editorial headings. Use clear, specific language for beauty pros; describe the app as behavioral finance, not a mood tracker.
Need another logo format or a founder photo? Request it through the press contact below.
03 / Newsroom
Press release
MoneyPOP brings money and behavior together for beauty professionals
An overview of the app, why Janell built it, and where to find MoneyPOP resources.
Download release (PDF)04 / Resources
Stories & free tools
From the blog
What financial wellness actually means for beauty entrepreneurs Financial wellness isn't a bigger budget spreadsheet. For beauty entrepreneurs with irregular income, it means knowing what you keep, what you owe, and the patterns behind how you spend. Here's what it actually looks like.What booth rent really costs you (the math most stylists never do) Rent is the cost you see. Backbar, color, card fees, and supplies are the costs that sneak up. Here's how to find out what your chair actually costs you per client.How much do hairstylists actually make? (2026 numbers, honestly explained) The official median is about $35,000 a year. But that number hides tips, chair rent, and the difference between gross and what you actually keep. Here's the honest math.All articles05 / Contact
Press inquiries
For interviews, fact-checks, or additional approved assets, contact the MoneyPOP team.
hello@moneypop.ai